OUR SELECTION OF #IPNEWS AND ARTICLES OF THE WEEK

        1. How Asterix's Father Shaped IP Law, in Memoriam Albert Uderzo

http://ipkitten.blogspot.com/2020/04/in-memoriam-albert-uderzo-how-asterixs.html

2. How trademarks can promote sustainability - Innovate for a Green Future

https://www.wipo.int/ip-outreach/en/ipday/2020/articles/sustainable_trademark.html

3. Branding and Re-Branding of NASA, as the Federal Space Agency reintroduces its “Worm” Logo

https://www.thefashionlaw.com/as-nasa-reintroduces-its-worm-logo-a-look-at-the-branding-and-re-branding-of-the-federal-space-agency/

4. “SUPERMAN” figurative mark enjoys high degree of recognition, according to EUIPO Opposition Division

http://ipkitten.blogspot.com/2020/04/superman-enjoys-high-degree-of.html

5. The EUIPO and the OECD last report on the trade in counterfeit pharmaceutical products has been published, with analysis on international customs seizures and enforcement data, together with interviews with experts in industry, trade and customs.

https://www.oecd-ilibrary.org/governance/trade-in-counterfeit-pharmaceutical-products_a7c7e054-en;jsessionid=QE7o5LBwnxt33ybmiNUMQggI.ip-10-240-5-187

6. Fashion brands are in the business of selling their trademarks. It's these names and logos, and the marketing-driven, values-centric messages that consumers are buying

https://www.thefashionlaw.com/retro-read-what-are-fashion-brands-really-selling/

7. The 2020/2021 edition of the World Trademark Review Yearbook, a free guide to trademark law in key jurisdictions is now available, free-to-view, online.

https://www.worldtrademarkreview.com/Intelligence/world-trademark-review-yearbook-20202021

8. INTA Issues Brand Value Special Task Force Report, after a sweeping two-year analysis of brand value, brand equity, brand valuation, and brand evaluation

https://www.inta.org/INTABulletin/Pages/Brand_Value_STF_Report_7507.aspx

9. Deadlines for the Design +4 and Trademarks +3 calls postponed again by the Italian Ministry of Economic development due to the COVID-19 emergency

https://uibm.mise.gov.it/index.php/it/incentivi/marchi-3-e-riapertura-dei-termini-per-l-attribuzione-del-protocollo-online/covid-19-differiti-termine-bando-marchi-3

10. Lockdown enforcement: how private investigators can help brands during the coronavirus outbreak

https://www.worldtrademarkreview.com/anti-counterfeiting/lockdown-enforcement-how-private-investigators-are-helping-brands-through